FITNESS MARKETING AGENCY

More leads, members, and sales for fitness businesses.

Google, Meta & TikTok Ads, SEO, and websites for gyms, fitness studios, and equipment brands. One senior team focused on generating qualified leads, memberships, and sales.
0+ businesses
/
$0M+ MANAGED
/
since 2016
fitness equipment marketing

Fitness marketing CASE STUDY

How ARX Fit increased
lead generation by 527%.

ARX Fit sells premium strength-training equipment to gyms, fitness studios, clinics, and fitness professionals. We rebuilt their tracking, restructured advertising campaigns, and developed conversion-focused landing pages. With ongoing creative testing and expansion across four advertising platforms, lead generation increased by 527% year over year.

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+527%

Leads year over year

36

A/B tests conducted

300+

Ad creatives produced and tested

WHO WE WORK WITH

Different fitness businesses.
Different growth goals.

From local gyms to fitness equipment manufacturers, we build campaigns around how your business attracts customers, generates revenue, and measures performance.

Gyms & health clubs

Marketing for independent and multi-location gyms looking to attract new members and promote trials. We build campaigns around membership offers, local demand, and sales opportunities.

Fitness studios

Campaigns for Pilates, HIIT, cycling, strength training, and other boutique studios. We help generate class bookings, trial sign-ups, and interest in recurring memberships.

Gym equipment brands

Lead generation for companies selling equipment to gyms, studios, clinics, and fitness professionals. We combine targeted advertising with product-focused landing pages and tracking.

Fitness & wellness brands

Marketing for fitness technology, products, and services. We develop campaigns around how customers discover, evaluate, and purchase what your business offers.

WHAT WE DO

Three services. Focused on measurable growth.

Choose the support your fitness business needs. We can manage individual channels or bring advertising, search visibility, and your website together under one team.

Ads that bring in qualified leads.

We run Google, Meta, TikTok, Microsoft Ads, and other paid campaigns to reach potential members, generate sales enquiries, and attract customers to your fitness business.
EXPLORE PPC →
01 · PPC

Get found when customers search.

Improve visibility in Google Search, Maps, and AI-powered search with local SEO, optimized service and product pages, and stronger online visibility.
EXPLORE SEO & AEO →
02 · SEO & AEO

Turn more visits into customers.

Fast, conversion-focused websites and landing pages designed to generate gym sign-ups, class bookings, qualified leads, and fitness equipment sales enquiries.
EXPLORE WEB DESIGN →
03 · WEB DESIGN

problems we solve

Does this sound familiar?

Plenty of advertising activity, but not enough members, qualified leads, or sales. These are some of the challenges we help fitness businesses address.
the problem

“We're getting leads for our gym, but not enough people are signing up.”

The fix
We review your offers, targeting, and sign-up process, then test changes designed to turn more enquiries into membership opportunities.
MEMBERSHIP GROWTH
the problem

“Our ads generate enquiries, but too many leads aren't qualified.”

The fix
We refine targeting, messaging, and landing pages to reach prospects more likely to be interested in your products or services.
PAID ADS
the problem

“Competitors show up on Google when people search for gyms or fitness services.”

The fix
We improve local search visibility through Google Business Profile optimization, relevant landing pages, location content, and technical SEO.
SEO & AEO
the problem

“We're spending more on ads, but we can't tell what's actually driving sales.”

The fix
We improve conversion tracking and connect marketing data with available lead, membership, or sales outcomes to guide budget decisions.
TRACKING

FITNESS ADVERTISING CREATIVE

More than 300 creatives tested for ARX Fit.

Selling innovative fitness equipment takes more than showing the product. We tested different concepts, messaging, and visual approaches to understand what attracted qualified prospects.

Across our work with ARX Fit, we produced and tested more than 300 creatives and ran 36 A/B tests, using the findings to improve campaigns and support continued lead generation.

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What we handle

You run your business.
We run your marketing.

From campaign strategy to creative testing and conversion tracking, we handle the work within your selected services. You'll have direct access to the specialists managing your marketing.
we handle
Strategy, budget, and targets
Google, Meta & TikTok campaigns